100% Grass fed raised on fertile Texas Prairieland. Their beef is sustainably raised. No antibiotics, no hormones, no feedlots, no dried grains - just Natural Habitat and Natural Diet. They keep all the goodness nature intended and add our own unique protocol of sustainably managed native pastures. No herbicides, no pesticides and no synthetic fertilizers are used on our pastures. What you get is the highest quality beef on the market - truly a beef of North Texas Prairieland Terroir. Taste the difference with peace of mind.